WONGIE SONG OF THE WEEK: x ambassadors - renegades

x ambassadors - renegades
music is a funny thing cause sometimes it just takes a few bars from a commercial to draw you in and keep you captivated for the duration of the ad; such is the case of the jeep ad using the music of ny based band x ambassadors. with their singalong chorus and simple song structure (throw in some fancy layering behind it all), "renegades" is set to be a big hit for the band who're currently working on their upcoming major label album.

wanna see the ad that grabbed my attention?

2015 jeep renegade ad

HOT AD MUSIC: sia - fire meets gasoline (heidi klum intimates)

sia - fire meets gasoline (heidi klum intimates)
used as the official music for heidi klum's latest campaign for her intimates collection, the ad also ropes in ex-game of thrones hottie pedro pascal as her feiry partner in crime. the ad makes no sense, but heidi and pedro look great and really that's all we can ask for.

SUNDAY DISCO: parov stelar - all night / clap your hands

parov stelar - all night
it's really this dance video that went viral last year that brought some serious love to this catchy modern take on swing music. re-released once again through a catchy perfume ad for paco rabanne (see below), austrian dj parov stelar is having a bit of a moment!


paco rabanne - eau my gold (ad)

check out parov's latest single 'clap your hands' which continues to bring his electro swing sound to the masses:

parov stelar - clap your hands

BEYONCE PEPSI COMMERCIAL: beyonce - grown woman (snippet)

beyonce - grown woman (snippet)
as a teaser to her fans, bey offered up a minute of her upcoming single 'grown woman' that's produced by timbaland. the full song will be available on monday, so for now you get this ad!

HAPPY XMAS YO!: asia bryant - carol of the bells (asia bryant remix)

asia bryant - carol of the bells (asia bryant remix)
nothing like a sassy rerub of an xmas classic for 2012. used as the kmart flat screen fist bump campaign track, this is definitely something to add to your xmas mix!
the kmart ad

HOT AD SONG: connie francis - fallin' (target falling for fall campaign song)

connie francis - fallin'
nothing like having a song from an ad cut into your psyche. this connie francis classic wasn't a massive hit back in 1958, but it's sassy groove and lyrics is damn tasty for these days. check out the ad that sparked my interest below:
target falling for fall

HOT COMMERCIAL TRACK: derby - if ever there's a reason

derby - if ever there's a reason
[currently playing every (what seems like) hour as the theme song for ford explorer cars, derby actually recorded this sweet airy ditty back in 2008 from their 'posters fade' album. hailing from portland, OR, this 5 man band are getting serious national exposure that hopefully they can sustain with their new material. if i can make a suggestion, perhaps they should re-shoot the video for this song first!]

AD MUSIC: edward sharpe and the magnetic zeros - home (kin ad)

edward sharpe and the magnetic zeros - home
[well obviously this online ad campaign filtered through into my consciousness. hawking a new microsoft phone called 'kin', the whole setup is this idea of 'real' facetime with your facebook friends. so they send this hipster chick across america to meet people that she generally has acquiantance-like friendships with and see if they really are her 'friends'. of course using this phone will somehow help her on this journey. anyway, the tv campaign also utilizes this concept that the phone will bring people together and creates this rustic feel good family country vibe that sadly speaks to me in volumes. much has to do with the song. so if you catch yourself feeling a smidgen sentimental when watching this, you gotta give manipulation kudos to the people that came up with the whole campaign.]

the tv ad


the online ad

WONGIE CUTE SONG OF THE WEEK: the submarines - submarine symphonika

the submarines - submarine symphonika
[what a cute song by the sweet LA duo. if this song sounds familiar, it's because it's also currently being used as the theme song for the iphone 3g phones]